Google has just turned on a nifty location feature in search. Now, you can refine search results with a “Nearby” button, which will filter your results that cater to your location. So if you do a Google search for Italian restaurants, you can click the “Show Options” button to access a “nearby” filter to see results for Italian restaurants in the city/area you live in. You’ll also be given local business results as well.
Google says that it will shows you Nearby results according to your IP address or your preferred location, if you customized your location in search settings.