LeWeb: Tigerlily targets community management with Facebook Page tools

[FRANCE] French startup Tigerlily offers a white label Facebook Page management system that makes community management a heck of a lot easier than Facebook intended.

Watch Tigerlily’s pitch at 00:28:50

In essence, the tool set encompasses flexible contest and quiz widgets to customize a Facebook Page, and is targeted at media groups, large brands and their agencies and marketers. The FPMS uses ‘Share’ buttons on the individual items, encouraging conversation around posts.

There’s a free and pro version, with the latter sold on the basis of an annual licence fee. Orange France is among the early pro users, and the founders say they have signed 500 partners since launching just a week ago. The agency plans to aggressively develop the French market, before expanding across Europe via a network of business partners in the next  6 months.