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Social-gaming startup Scoreloop closes a €2M round

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Scoreloop has just announced it closed its second financing round, with a $2.8 million / €2 million cash injection from new investors Earlybird and existing investor Target Partners, which was the seed funder for the Munich-based company. The funds will be used to fuel the growth of the company and to establish (or solidify) its position, especially in the realm of the iPhone. Since launching its technology in May 2009, Scoreloop has over 500 registered game developers that have published more than 40 Scoreloop enabled games in the iPhone App Store.

So one month after the release of its community application Scoreloop finds a great validation for its product, while Earlybird gets in on one of the most interesting new business areas around.

Scoreloop offers an SDK for mobile game developers that instantly adds social gaming to their applications with features such as challenges and a points system. The company offers its technology for free to developers and monetizes on the points system. To understand better how it works and I suggest you sign up on their community and challenge me (Plus: they have one of the most amazing facebook connect apps I’ve seen).

“We are continuously receiving excellent feedback from game developers and publishers, as Scoreloop offers a unique set of tools for social features and monetization strategies. We are thrilled to be working with two of Europe’s premier VCs with Earlybird as an additional partner beside our existing investor Target Partners.” said Marc Gumpinger, CEO of Scoreloop.

Marc Gumpinger, Scoreloop’s CEO is understandably pleased. Since launching its technology in May 2009, Scoreloop has over 500 registered game developers that have published more than 40 Scoreloop enabled games in the Apple App Store today.

Roland Manger says this is a new market for its fund and Scoreloop fills a gap in their portfolio. Earlybird was looking to get into the new mobile market, without a particular interest in gaming technologies until they found Scoreloop. He points at their significant growth potential: “Scoreloop’s technology and the community platform solve many problems both developers and users are facing in the mobile app-world. Scoreloop will help developers make their games more attractive while improving monetization and users will be able to find games relevant to them much quicker.”

  • http://www.twitter.com/julesmorgan Jules Morgan

    HUGE potential here.

    What they’re doing is only the tip of the iceberg so it’s great to see they’ve got some decent funding. Will be really interesting to see which direction they go in because there’s so much they could do with this.

  • phill

    Keep an eye on this new multi-media search engine launching soon.Heard about it and it looks promising.

    It will be connected to all mobile networks worldwide(source of revenue) and partnering up with the biggest brands known to mankind,interms of revenue this will be the biggest on the net.Can’t wait to see how this turns out.See demo site below:

    http://www.yaffflezone.com

  • http://identi.ca/notice/8349616 draftMedia (draftmedia) 's status on Tuesday, 18-Aug-09 11:40:55 UTC - Identi.ca
  • stu

    Gee big funding for a startup with no traffic…….. hardly

  • http://vassiliskoulianos.wordpress.com/2009/08/18/social-gaming-startup-scoreloop-closes-a-e2m-round/ Social-gaming startup Scoreloop closes a €2M round « Digitalization

    […] source: TechCrunch […]

  • sam

    1. someone obliterate phill and his lame spam

    2. this is a great idea, and exactly what Tapulous SHOULD have done with their footprint and leverage.

  • http://www.Z2LIve.com David

    ditto on Phil!

    Leveraging of social networks are the required table stakes for app/game marketing today and appear to be the key to efficient distribution going forward

  • http://www.switchonthecode.com/in-the-news/social-gaming-startup-scoreloop-closes-a-2m-round Social-gaming startup Scoreloop closes a €2M round | Switch on the Code

    […] Social-gaming startup Scoreloop closes a €2M round Source: TechCrunch Europe Excerpt: […]

  • chris

    Congrats, Marc! Great to see you guys on TechCrunch.

  • http://www.spirofrog.de Tom

    Great, German engineering! Good Luck!

  • http://www.greensardines.com Steve

    The funny thing is that phil put to many f’s in his url. Just let him hurt himself.

    Social Gaming is hot, with all the social networks looking for growth mobile is the future of growth.

  • Kevin Dent

    As someone that has actually made money with iPhone games and apps this is actually one of the smartest moves yet in the area of the social gaming arena.

    The platform is solid as a rock! I have spoken to a few people with regards to the SDK and the platform, they have all said that it is technically great.

    Here is my prediction:

    Now: Economy sucks!

    End of year: Economy is better

    Next year: EA/Gameloft/Glu/Capcom/ Insert name: Will look to build or buy a social networking platform! In fairness there are a few out there at the moment., but as of today this one is the best!

    BUT Scoreloop is the most dev friendly.

    Dev’s like ease of use from a development perspective and that will be huge with regards to moving the product forward.

    As I said there are a number of social gaming platforms out there today, but Scoreloop is basically the only one that lowers the Dev cost of ownership and that is huge.

    Disclaimer: I have no affiliation with ScoreLoop!

  • http://jetlib.com/news/2010/10/11/scoreloop-brings-social-gaming-sdk-to-samsung%e2%80%99s-bada-platform/ Scoreloop Brings Social Gaming SDK To Samsung’s Bada Platform | JetLib News

    […] which has raised $2.8 million in funding, also offers its social gaming platform for Android […]

  • http://mazakaro.com/news/?p=717 Scoreloop Brings Social Gaming SDK To Samsung’s Bada Platform | Stay Updated

    […] which has raised $2.8 million in funding, also offers its social gaming platform for Android phones. CrunchBase Information […]

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