It’s Twitter day at Microsoft, apparently. Not only did the software giant announce that it would start adding tweets to its Bing search results, the company actually started officially using Twitter today.
To be clear, Microsoft had a rather large presence on Twitter before through its various departments/products/services, but now it’s using the main /microsoft account to tweet. The account is being run by its corporate communications team, consisting of four people. So far there have been only 2 tweets and the account only has about 1,000 people following it. That should change, fast.
So what was its first tweet? “Anyone can make games now, Kodu is available on Xbox LIVE Marketplace http://bit.ly/3wlWKo #microsoft #xboxlive #kodu” Like any good Twitter user, Microsoft has self-promotion down cold. But that’s not nearly as slick as Google’s first tweet back in February.
There’s probably not much to read into Microsoft’s love-fest with Twitter today, but you never know. After all, rivals have been snooping around, flirting with the service.