NFL to broadcast game next week in 3D (but only to 3 theaters)

Next Story

Apple Slapped With Patent Suit Over iPhone's Browser


There will be an added dimension to next week’s Chargers-Raiders game. That is, there will be a third dimension. Yes, the NFL is going 3D. Can you feel the excitement?

The NFL will broadcast a game in 3D live for the first time on Sunday. The 3D broadcast will only be available to three specially equipped theaters: one in New York, one in Los Angeles and one in Boston. NFL execs and industry insiders, retailers, etc. (read: horribly boring people) are expected to be in attendance.

The companies behind the 3D tech include 3ality Digital LLC, Thomson and Real D. Real D is responsible for the 3D-ness of movies like Journey To the Center of the Earth 3D and The Nightmare Before Christmas.

I’m decidedly anti-3D—I think it’s silly—but if it’s what the American people want, then so be it. We’ll all be doing our best Cinderella Man impression soon enough as it is.

blog comments powered by Disqus