Betting on the losing format isn’t such a bad thing for Microsoft. Sure they made an expensive peripheral HD-DVD player, but at least they didn’t integrate it, leaving gamers stuck with a costly price tag for the core console. But now that the format is dead and Blu-Ray is the winner, will the Xbox get a Blu-Ray player?
Which of course, doesn’t really come as a surprise. The simple fact that Microsoft would have to go through Sony makes the proposition difficult to untangle. Sony would get additional licensing fees, but sales of the PS3 would surely suffer.
Knowing this, Microsoft announced a partnership with Netflix on Monday, making a clear statement on the method Microsoft wants to use for movie viewing. Welcome to the new format wars: Blu-Ray vs. streaming movies.