The Windows-only OneClick app enables users to right click on certain file types (Word, PDF, Excel, etc.) and choose to email them via Docstoc . The files will begin uploading to the startup’s servers in the background while an email composition window opens with pre-generated links to them. Recipients simply need to click these links to begin viewing or downloading the files, which can be up to 50mb in size and set as either public or private on Docstoc.
OneClick’s restrictions on file types and sizes mean that it will compete only minimally with more focused online file transfer services. But it does have the advantage of unlimited and indefinite storage, as well as background uploading (there’s no need to wait for uploads to finish before sending your email). At the very least, it’s a clever move to encourage more content contribution to Docstoc. As with Scribd and other UGC destinations, content is king – what else is Google going to index?