KDDI au releases 12 new cell phones in Japan

Japan’s second biggest mobile phone carrier KDDI au yesterday followed DoCoMo and Softbank with their presentation of 12 new cell phones to be released this summer. The first models will be sold at the end of June.

Here is the complete line-up:

W62H from Hitachi
(equipped with a 2.8 inch OLED display featuring 480×240 resolution)

W62SH from Sharp
(equipped with an FM transmitter and a 3-inch screen)

W63SA from Sanyo
(featuring “global passport CDMA” for business people who travel worldwide)

W63T/Sportio from Toshiba
(designed in collaboration with Adidas and featuring a calorie-counter function)

W63K from Kyocera
(extra-simple to use handset aimed at Japanese men over 40 years of age)

G’z One W62CA from Casio
(designed for outdoor use with waterproof and extra-sturdy body)

W62PT from Pantech
(featuring illuminated buttons to facilitate operation of the phone)

W62K from Kyocera
(with trimmed-down functionality for users over 40 years of age)

W64SA from Sanyo
(the panel can sparkle in different colors via the “shake illumi” function)

W63S from Sony Ericsson
(with expanded options for exchange of damaged phone parts at au stores)

W62T from Toshiba
(standard model with aluminum panel)

W64K from Kyocera
(featuring optimized access to One-Seg TV)

In addition to this impressive line-up, au also announced the start of their new “Lismo Video” service by which customers can playback movies downloaded from KDDI’s PC web site on their cell phones. The Lismo Video store [JP] currently features over 2,000 different titles.