Jennifer Aniston brandishes a Kindle in US Weekly

Who knew Jennifer had such an advanced gadget sense? Or, and I think this the more likely situation, she’s secretly dating a blogger and he turned her on to Amazon’s angular e-book reader. Here’s another shot in case you’re a doubter (she’s even accessorized with a case).

You may have read that the Kindle is expected to generate more than half a billion in revenue for Amazon by 2010. They may want to revise those numbers now that supermarket loiterers everywhere will be seeing a picture of a nearly naked Aniston hefting the device. That’s called viral marketing, people.