Exit Reality from Duncan Riley on Vimeo.
ExitReality promises to transform the social networking experience by offering virtual versions of every social network site profile. I caught up with CTO Danny Stefanic and CEO Dean Jones today for a walkthrough, video above.
The London, UK headquartered (the dev team, founder and CEO are in Australia) startup is pitching its product as an interactive value add for any social networking site. Each space is created on the fly so that every social networking profile has a 3D Space in ExitReality, even if the profiles owner doesn’t have an account there. When the service launches later this year users will be free to visit any virtual representation of a social networking profile without the need to register, but registration will be required for things like chat and customizing a personal space.
ExitReality gives social networking sites the ability to advertise to their users with the 3D space, with CEO Dean Jones telling me that they see the service as a value add for social networks. They didn’t mention any deals in place with social networking sites, but did admit to being in discussions with some sites, although they declined to name them.