Apple being sued for creative marketing of its 20-inch iMac


Kabateck Brown Keller, a law firm specializing in suing big companies over faulty products and services, is fixing its legal sights on Apple Inc. They say that the 20-in iMac was advertised as having a certain type of LCD monitor capable of displaying “millions of colors” — as the 24-in iMac indeed can. However, the 20-in version sports an inferior type of screen limited to just over 262,000 colors. That’s still more than a Gameboy, but it’s a significant downgrade that was apparently not mentioned at the product’s release. I checked and it doesn’t specify color depth or range on the Apple website now.

Of course, if it were me, I’d just call Apple and say “Come on. The screen sucks, admit it.” But KBK is mounting a full-scale class-action assault and probably expects millions from this. I don’t think there are any good guys in this particular battle.