Cornerworld has acquired social media marketing company Sway Inc for $30 million.
The OTC listed Cornerworld is a relatively unknown social service provider that “combines social networking, content-sharing and business management tools to enable independent people to profit from their original digital works;” a full profile from DemoFall 07 can be found here.
Sway offers a central control platform for administering marketing campaigns across social media and “multiple web 2.0 platforms.” Their key products offer customers real-time results tracking across HTML e-mail, podcasts, video syndication, RSS and SMS mobile phone text messaging.
Update: The deal was terminated on May 1, 2008.