HTML code and CSS is easy enough for most, but not everyone. There’s an obvious need for simple editing solutions as more people become amateur webmasters. It’s one of the reasons why we’ve seen a host of simple web page editors cropping up around the web (Jimdo, Weebly, Typeroom).
The current editing options are currently very basic. You can use Triggit to add images (Flickr), videos (YouTube), and a bunch of affiliate links to your site (Amazon, Commision Junction, Shopping.com, Snooth, Wine Searcher, and Wine Zap). The service is so heavily weighted to affiliate linking because Trigit fell into the web editing business after developing a tool to help web un-savvy customers add advertising links and widgets (specifically wineries, if you couldn’t guess). What they ended up with was a more general tool than they realized could help more people who have trouble making tiny changes to their sites.
The service is only in private beta, but has provided us with 300 invites to TechCrunch readers that enter the code “techcrunch” during signup.