Under the deal, musicians and bands on MySpace will have the immediate ability to create products and sell merchandise by putting the Zazzle Merch Booth widget on their MySpace profile. Zazzle’s “Model Realview” technology allows artists to display their very own branded merchandise three dimensionally, on real models in their profile. The Zazzle Merch Booth widget will also enable placement of the artist’s merchandise in a Zazzle gallery, their own websites, fan sites and blogs.
MySpace said the deal was part of their “commitment to offer tools and services to the music industry that benefit artists and consumers alike.”
The Kleiner Perkins backed Zazzle appointed Jim Heckman, formerly of Fox Interactive (the News Corp arm that owns MySpace) as Chief Strategy Officer Saturday and was rumored to have closed a second round of $30 million in July.