I-play Goes All In

iplay1.jpgThe national poker craze is showing no signs of letting up, but maybe I just haven’t seen the tell yet. If you’re looking to get in the game you can either try your luck, which we all know won’t get you that far, or you can hone your skills first. I-play may have just dealt you the ticket to a winning hand.

Today mobile entertainment content provider I-play announced the launch of the first ever “made for video” to help you win at poker. Win at Texas Hold Em’ is presented by three-time World Series of Poker Champion Daniel Negreanu. Now live on Sprint and Cingular, with additional roll outs on other major North American carriers coming soon, the two to three minute video clips offer tips on what you need to claim the big pots. These clips, which were shot at the Venetian Hotel and Resort in Las Vegas, are divided into five categories including beginner, advanced, bluffs & tells, tournament tips and winning secrets. The video will be available as a pay-per-view clip as via streaming video, which will be delivered through the I-player mobile video application.

“We are extremely excited to be working with someone as accomplished and well-respected on the poker circuit as Daniel,” said David Gosen, CEO of I-play. “I-play’s poker series will be the ultimate video poker product available on the market. The mobile video signals a ground-breaking new product and an industry first, offering bite sized chunks of entertainment to develop the Texas Hold Em’ aficionado in us all. I-play lays a royal flush with this next generation poker entertainment product.”

I-play plans to seriously go all in with poker too. Later this year, the company will launch Win at Texas Hold Em’ with Daniel Negreanu the mobile game on North American and European carrier decks. But always remember the golden rule. If you can’t spot the sucker at the table in the first 10 minutes, its because it is probably you.

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