SEGA To Become Serious Mobile Player

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SEGA.jpgSega of America has appointed former Electronic Arts veteran Linda Chaplin to lead the company’s mobile gaming expansion in North America reports GameDaily today. Sega is looking to “become a serious player” in the mobile arena in the West, as the company already has a large mobile gaming business in Japan and Korea. In the last year Sega’s console software business has shifted toward a greater focus on Western markets. Chaplin will serve as vice president of Sega Mobile, and oversee operations for North, Central and South America, including the management of operations that were previously directed by Sega of Japan. These include product development, sales and marketing of existing and future mobile content.

Sega Expands Mobile Focus in West, Appoints Linda Chaplin VP of Mobile [GameDaily]

  • Ian Gilyeat

    A great example of why companies are moving portions of IT into the cloud. Having said that, whether its in the cloud or in the data center for most employees it makes little difference. The question of outsourcing comes front and center for smaller companies that move IT functions into the cloud, where there previously may not have been available to them. In many ways, the shift to cloud computing extends the outsourcing model that has been used by big business down market into every company that is interested.

    • jess

      but is it really a good idea to give control of your company’s major infratstucture to other companies and start being totally dependent on them. Usually i can forsee a few major problems with that approach.


  • Dave Ploch

    Moving applications to the cloud does NOT remove the need for an IT department in most enterprises. Who is going to deal with networking, security, end user support, etc. What is does partially do, is remove much of the infrastructure that an organization is required to maintain and reduce the server operational loads. ALL the problems with technology are still there.

    • Jeff Widman

      Dave–great summary. IT certainly won’t go away, but they’ll deal less with the infrastructure, and more with on-site issues relevant to keeping employees productive.

    • Glenn Weinstein

      Dave – I agree. But removing the infrastructure issues frees up IT to focus more on what IT leaders have been saying they want to do for years – focus on solving business problems. We all know that traditional IT spends more time chasing down routine maintenance and operations issues than working with the business on creative ways to use technology as a tool to juice revenue and lower overall costs. SaaS, ultimately will redefine, not remove, corporate IT.

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