The announcement follows the recent well received launch of Microsoft’s Silverlight, and as an offering will compete directly against AJAX as well.
JavaFX is said to be a new scripting variant of Java with a focus on development for the consumer communications market, including desktops, mobile clients, and TVs. The first product release is JavaFX Mobile, a software system for mobile devices.
We won’t know a lot more about the new offering until after the presentation, however my immediate thoughts are that what we are seeing here is a game of catch-up by Sun. The object-oriented applications programming language that is Java was once the cool kid on the block, a base from which a new generation of applications would be launched, taking over our desktops. And yet it never happened. The new product, with its focus on mobile technology presents the potential of dealing Sun back into the application game in a big way if it’s well received today by developers.