I can think of a few things I could spend $7.7 million on that would be less annoying and potentially misanthropic as Push Ringers. The idea isn’t new — some folks call them Ring Backs. When I call you, it plays the song I’ve picked. This is the worst thing ever.
Sure, people like me would use it for good. I hope you like “Don’t Stop Believin'” by Journey. But I know that someone I know would pick that “My Humps” song, forcing me to keep my ringer on mute. There is no excuse for this type of behavior, friends.
Emotive Communications has gotten a large investment to perfect the service, if that’s what you want to call it. It should work on all 3G, 4G, and VoiP phones, if the applicable providers choose to use the service, which we hope they do not. That means everyone, not just early adopting teens, can get in on the action.
To the American cellphone and VoIP carriers: Listen to me. I am an expert. Do not allow this to fall into the wrong hands, for the love of all that is American and Holy and Sacred. That is all.
Emotive announces “Push Ringer” [Mobile Tech News]