BBC Announces…What?

As much as I love the BBC, I can’t help but wonder if they would have written about this new virtual world if it wasn’t their own property.

Details are very thin. In fact, as Ben Metcalfe, a former BBC’er, points out, we don’t know if this is a simple Flash game or a real competitor to Second Life.

It is slated to go live this summer, and will be called “CBBC World” because it is part of CBBC, the BBC channel for 7-12 year olds. Users will be able to “create almost every aspect of their avatar” and money/finances will not be a part of the world.

Hopefully more details will emerge soon.