An Open Letter to Verizon Wireless, From Yours Truly (and David Letterman)

Dear Verizon Wireless,

I know it’s maybe been a tough year, breaking ground on your new 3G network, losing some traction to Sprint and T-Mobile, watching competitor Cingular make inroads towards stealing some of your high-speed data thunder.

What you need is some hip, edgy marketing to lift you spirits, and I think Dave Letterman’s crew has just the right idea:

I sincerely hope you take this into consideration, as it certainly caught my attention when I saw it last night.

Hope all is well, and I’ll make sure to say “Hi!” to Bluetooth functionality for you, I’m sure you miss it.


Matt Hickey