MMS messages like this one were part of the massive amount of SMS messages that were sent by Croatians to bring in the new year. People from Croatia really helped celebrate 2007 with 32.5 million texts being sent to wish each other a good new year. From the AP:
From 07:00 pm (1800 GMT) on New Year’s eve until midnight on January 1, users of Deutsche Telekom’s T-Mobile and Mobilkom Austria’s VIPnet sent 16.5 and 16 million SMS messages respectively, the two operators said Wednesday.
The third and the smallest operator Tele2, a Swedish-Croatian consortium, has yet to release its figures.