Local mobile advertising network xAD has hit an important milestone today—2 billion ads served. After serving one billion ads in the first 18 months since launch, xAD doubled this in the past 4 months, serving another one billion ads since January. The company is also bringing on a new CFO.
Local mobile advertising network xAD has acquired the remaining assets of Go2 Media. These assets include Go2 Media’s direct-to-consumer business as well as the mobile web properties, brands and search sites of the company.
xAD says that with this acquisition, the mobile ad network will gain the consumer-facing content and traffic of go2 Media, expanding its reach to millions of new users. Go2… → Read More
Local mobile advertising network xAD has raised $4 million in new funding from Emergence Capital Partners. While the company is already profitable, xAD is going to be using the new funding expand and its technology platform more quickly.
xAD offers a local mobile search and advertising network in the U.S. The company’s patented mobile optimization technology identifies who, what, and where an… → Read More