Local interactive advertising firm WebVisible has shut its doors. According to a note sent from the company’s CEO to employees, WebVisible ran out of cash, and Silicon Valley Bank is shutting the company down.
WebVisible’s software allowed advertisers to manage local online campaigns on Google, Yahoo, Bing and others. The company’s services were offered directly affiliate partners to local businesses, franchisors, and national advertisers Previous WebVisible partners include AT&T, British Telecom, Yellow Pages Group of Canada, EarthLink, and The McClatchy Company, among others.
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According to the latest quarterly report by local online advertising company WebVisible, the average small business advertiser spent $2,201 on search advertising in Q1 2010, a 2.4 percent increase over the previous quarter and a 91 percent increase over the same period last year. Year-over-year spending was up 111 percent in Q4 2009 and 91 percent in Q3 2009.
WebVisible posits that Bing saw its share of search spending increase by 10 percent in Q1 over the previous quarter, while Google’s share increased by 3 percent over the same period. Yahoo’s share of spending dropped by 9 percent. → Read More
Local interactive advertising firm WebVisible has taken $12 million Series B in a round led by Sutter Hill Ventures with existing investor Redpoint Ventures also partipating. Irvine, CA based WebVisible offers software management of online interactive advertising on third party sites including Google and Yahoo. WebVisible partners include AT&T, British Telecom, Yellow Pages Group of Canada, EarthLink, and The McClatchy Company, among others. As part of the deal, Sutter Hill Ventures Managing Director Jim White will join WebVisible’s Board of Directors. WebVisible said it would use the funds continue to build its platform and increase international sales opportunities. Established in 2001 and formerly known as SME Global Solutions, WebVisible’s last round was $5 million in September 2005, taking total funding to $17 million. CrunchBase Information WebVisible, Inc. Information provided by CrunchBase → Read More
