February 8th, 2013

Kera Adds Subtitle Option And Analytics To Its Guided, Interactive Web Tool Tutorials

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Kera, a Toronto-based startup set to revolutionize the software product demo space with guided tutorials that are interactive and live on a site, instead of in a static video, has just launched new subtitle and captioning features, as well as basic analytics to help websites using its tech track user participation. This iteration on the company’s platform adds considerably to its existing appeal… → Read More

December 28th, 2012

Rethinking The Mobile App “Walkthrough”

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Lately, it seems that many mobile apps, upon first launch, are stepping users through multi-screen “walkthroughs” where all the features of the app are demonstrated, painstakingly, one-by-one. Worse still, are those overlays of help screens that appear at start up, with the scrawled handwriting, circles and arrows best left on whiteboards – not in user education material. → Read More