visual analytics

  • Curalate Adds Tumblr To Its Visual Analytics Platform

    Curalate Adds Tumblr To Its Visual Analytics Platform

    Startup Curalate has been described as a Pinterest marketing platform, but its ambitions are broader than that, as indicated by today’s announcement that it supports Tumblr, too. That means Curalate now offers analytics and marketing tools across Pinterest, Tumblr, Instagram and Facebook. CEO Apu Gupta said there’s “a common set of insights that we provide across… Read More

  • Pathmapp Unveils An A/B Testing And Visual Analytics Service For Mobile Developers

    Pathmapp Unveils An A/B Testing And Visual Analytics Service For Mobile Developers

    As Eric Ries pointed out in a TechCrunch post last year, although many may be familiar with “A/B testing” as a direct marketing technique (what it was initially developed for), it can be an even more powerful tool when used in product development. Of course, while A/B testing has long been an integral part of web development, for native mobile apps, utilizing the process to test… Read More