viral

  • The Ice Bucket Challenge, By The Numbers

    The Ice Bucket Challenge, By The Numbers

    The ALS Ice Bucket Challenge has shown that other things besides Grumpy Cats and silly dance videos can go viral – even charitable giving. And while some questioned if having people dumping buckets of ice on their heads was the best way to raise money for the non-profit organization fighting Lou Gehrig’s disease, it turns out those concerns were unfounded: ALSA.org reports that… Read More

  • Video Site Upworthy Closes $8M Round, Will Build Revenue Through Sponsored Content

    Video Site Upworthy Closes $8M Round, Will Build Revenue Through Sponsored Content

    Upworthy, the website aiming to make meaningful videos go viral, has raised $8 million in Series A funding led by Spark Capital, an early investor in Tumblr and Twitter, along with Catamount Ventures, Uprising, and the Knight Foundation. Read More

  • How A Teacher Turned To Technology To Solve A Thorny Problem And Raised $100K

    How A Teacher Turned To Technology To Solve A Thorny Problem And Raised $100K

    The clincher, the thing that made Quick Key go viral, was a poorly-lit video of an excitable guy holding his iPhone up to a Scantron page, one of those test pages you used to fill out in school. He thumbs through page after page, making comments on students’ performance as the app scans the page and instantly reports a grade. The video was amazingly compelling. The creator, Walter O. Read More

  • Fandrop Debuts A Digg-Like Service For Viral Media, Hacks Its Way To Over 1 Million Pageviews Monthly

    Fandrop Debuts A Digg-Like Service For Viral Media, Hacks Its Way To Over 1 Million Pageviews Monthly

    Fandrop, a new content sharing site started by a group of growth hackers, is debuting today to help you find out what’s trending across the web. The site surfaces things like tweets and Facebook posts, YouTube videos, images from sites like imgur, articles, web pages, and more. In some ways, it’s similar to other social networks and social sharing sites, in that you can friend… Read More

  • Let's Kill "Viral": It's Time For a New Word

    This guest post is by Adam L. Penenberg, author of Viral Loop. Four months before my latest book hit store shelves, my publisher wanted to change the title. Viral Loop might be catchy, and reflect what the book is about—and isn’t that what a title is supposed to do?—but Hyperion worried that some readers would be put off by the word “viral.” Would they shrink away… Read More

  • Nokia's viral campaign unlocked, is pretty pointless

    Remember that Nokia viral campaign we mentioned a few days ago? In that post, I said: The obvious bet would be something involving the phone shown in the countdown (the 7610 Supernova) – but that seems a bit anticlimactic, and makes the whole omniscient phone aspect kind of pointless. Turns out, it was pointless. The mystery product is the Nokia 7610, which was announced (with a launch… Read More

  • Nokia announcing something on October 13th

    Another day, another viral campaign. This time, the mystery fun is brought to us by Nokia. Visiting the page will playback a video outlining the woes of three people who have lost their phones, highlighting the idea that their phone “knows everything” about them. It then switch to the countdown shown above. They’ve even given all three of the video’s stars –… Read More

  • Sony Ericsson will do anything to sell the Xperia X1

    In fact, they’ll even create a viral campaign based on a square-jawed man who can’t seem to remember where and who he is. I’m not quite sure what this has to do with a high-end phone that will probably spell the end of Sony Ericsson as a respected manufacturer of mid-range smartphones, but who are we to judge the instincts of highly paid marketing professionals tasked… Read More

  • Caution: Samsung Omnia box may contain little exploding people

    Looks like Samsung is sending little exploding paraders as ambassadors for the Omnia. Check out the video over at MobileCrunch >> (Thanks, David!) Read More

  • Samsung Omnia unboxing goes viral

    You’ve set the bar high for yourselves, Samsung. If a parade of tiny exploding people doesn’t rain out while I unbox my Omnia, I will be sorely disappointed. (Thanks, David!) Read More

  • Is Apple Telling You to Vote Democrat in iPhone Demos!?

    While it’s no secret that Steve Jobs is a lefty, lost in today’s WWDC hubbub of what did and didn’t happen is the idea that Apple might be planting viral lefty political messages on its Website. Case in point is the “Internet Device” demonstration for the iPhone. Read More

  • Sidekick ID: Now Works in All 360 Degrees

    Dear Marketing Executives: Please don’t release viral video into the wild. You’ll eventually find it on YouTube where people will immediately realize it’s some sort of strange attempt at astroturfing and someone will be fired for failing to realize the model at the end of this video is holding the damn phone upside down. Thank you. Read More