A conversation w/ Linden Tibbets (IFTTT), John Milinovich (URX) and Josh Elman (Facebook, Twitter, Greylock)

App makers have an interest in pushing out as many notific
Fleksy, the popular third-party keyboard app for iOS and Android, has taken the next step to monetizing its service after it began enabling deep-linking to other apps.
Facebook is combining its lucrative app install ads with deep linking so a specific in-app purchase page opens once the app downloads. The result is a powerful new tool for direct marketers that sell
Mobile deeplinks open specific pages within apps, and they're about to transform ecommerce. URX is a new deeplink mobile advertising startup that's raised $3.1 million from A-list investors to help ec