uberblack

  • Uber is testing a loyalty program that rewards riders with free trips

    Uber is testing a loyalty program that rewards riders with free trips

    Uber sent an email to LA riders yesterday announcing they are doing a temporary promotion that looks very much like a loyalty program. Each UberBLACK ride taken will give riders 200 points, and when they amass 3,000 total points they will be rewarded with a free $25 Uber ride. Essentially, the program is buy 15 get 1 free. While the company has tested “VIP” loyalty programs in… Read More

  • See, Uber — This Is What Happens When You Cannibalize Yourself

    See, Uber — This Is What Happens When You Cannibalize Yourself

    Uber drivers are pissed off. But that shouldn’t come as much of a surprise… At least not to anyone who’s been paying attention. A group of UberBLACK drivers congregated outside of the company’s SOMA headquarters in San Francisco this evening, protesting the company’s business practices. But adopting the same strategy as Lyft and SideCar has pissed off a number of… Read More