tropo

  • What We Learned Running A Mobile Network At Burning Man

    What We Learned Running A Mobile Network At Burning Man

    This ia a guest post by Tim Panton, a senior engineer at Voxeo labs. I'm in the middle of the desert in Nevada - a dusty, half-naked guy walks up to me: - "You have working cell service here ?" - "Yes, we built our own." - "I have to make a call, can I use it?" - "Sure." He makes a call to sort out a family emergency and then heads off back to his camp with a working mobile… Read More

  • How The Future Of Web Advertising Is Linked To The Call [Updated: It Already Is]

    How The Future Of Web Advertising Is Linked To The Call [Updated: It Already Is]

    We're all now familiar with how adwords campaigns on Google work. You buy keywords commonly used in search terms, such as "plumber in X town", and send people to a response mechanism, usually a web site. But increasingly that response mechanism is not a just a web site but a phone number as well - sometimes it's even just a phone number. But these days it's rarely an ordinary number - it's usually… Read More