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  • April 3rd, 2013

    Trapit’s First B2B Tool Is A Publisher Suite For Building Branded, Customized News Apps

    Advocate Discovery

    Content discovery startup Trapit is launching a new Publisher Suite today, with tools for publishers to build their own branded, customized versions of the Trapit experience.

    Spun out from research institute SRI International, Trapit uses the same artificial intelligence technology as Siri and allows uses to create “traps” that find content that’s relevant to a given topic. Last fall, the… → Read More

    September 24th, 2012

    Asian TV Conglomerate Astro Signs On To Trapit’s Personalization Platform, Invests $1.9M

    TrapItLogo

    Trapit is announcing its platform ambitions today, saying it wants to power a broad range of content recommendation apps. And it’s revealing the first big partner, namely Astro, the leading satellite TV provider in Malaysia.

    Trapit is based on the same artificial intelligence technology as Apple’s Siri, using it  in this case to recommend content (via its web and iPad apps) from 120,000… → Read More

    January 6th, 2012

    Siri Sibling Trapit Raises $6.2 Million Series A From Horizons

    trapit

    Personalized web search tool Trapit, often called the sister to Apple’s Siri because both were built on the same artificial intelligence project from DARPA and SRI, has just raised $6.2 million in Series A funding. The round was led by Horizons Ventures, the Hong Kong-based venture fund that manages the investments for Facebook and Spotify investor Li Ka-shing. Horizons also previously invested… → Read More

    March 3rd, 2011

    The Age Of Relevance

    What’s the Next Big Thing after social networking?

    This has been a favorite topic of much speculation among tech enthusiasts for many years. I think we are already witnessing a paradigm shift – a move away from simple social sharing towards personalized, relevant content.

    The key element of the next big thing is the increasing significance of the Interest Graph to complement the Social… → Read More