As Chris Dixon wraps his conversation with Thrillist co-founder and Lerer Ventures partner Ben Lerer, Lerer offers his assessment of the present day start-up environment. From his perspective it is a mixed bag. (Note: this was taped before the most recent financial meltdown)
“Since we started investing, we’ve seen a lot more money enter the market . . . so it’s tougher to be a seed stage… → Read More
Lerer says of primary importance is keeping the team focused on turning readers into shoppers and shoppers into readers: “We are not just Thrillist … we have this other thing called JackThreads and this other thing… → Read More
In this episode of Founder Stories;, Chris Dixon sits down with Thrillist Co-founder and CEO, Ben Lerer (who is also a partner with his father Ken Lerer in Lerer Ventures). Targeted towards young men, Thrillist is a “platform for guys” that offers “both local and national content and commerce smooshed into one place” says Lerer.
Inspired by Bob Pitman’s Daily Candy (Pitman is an early investor… → Read More
Nothing speaks to the hearts, minds (and stomachs) of young, urban men than endless rib dinners. Last week, Bro-zine Thrillist launched Thrillist Rewards, a weekly deals site aimed at its audience of city-dwelling males. The top deal is a $29 “Endless Ribs And Beer” meal (normally $55) at Hill Country Barbecue in New York City. It has already sold more than 25,000 of these rib dinners, and… → Read More
The line between content and commerce is blurring. Refinery29, a fashion news and trends site with a local twist, just launched a daily/weekly deal site called Refinery29 Reserve. The deals are for “high-end local fashion,” as CEO Philippe von Borries describes it.
World Cup mania is about to begin and that means one thing: it’s a social media branding opportunity! On Friday, in time for the first kickoff, Bing is going to release a World Cup badge on Foursquare which can be unlocked by people who follow Bing on the service.
The badge, which is a Bing soccer jersey (see leaked image), will be tied to bars and other venues in select U.S. cities such as New… → Read More
It was only this past weekend that Dave Chase argued in a guest post here on TechCrunch that online media companies should get into e-commerce through group buying and flash sale sites. Ben Lerer, the founder of men’s site Thrillist (and New York City seed investor along with his father Ken) agrees wholeheartedly. He just bought JackThreads, a members-only commerce site that focusses on flash… → Read More