February 5th, 2013

New Technorati Report Says Most Marketers Expect Social Ad Spending To Go Up 40 Percent This Year

technorati report logo

Technorati has released a new Digital Influence Report, and the big theme (probably not surprising coming from a blog and social media ad network) is that most online marketing dollars aren’t being directed to the “blogs and influencers” where they could have the greatest effect. At the same, social ad spending is expected to increase significantly this year.

The company previously released… → Read More

June 1st, 2011

Former Technorati CEO Richard Jalichandra Heads To MapMyFitness

One thing former Technorati CEO Richard Jalichandra has besides one of the funnest last names ever to say out loud: a new job. He’s moving to from Silicon Valley to Austin and taking the CEO role at MapMyFitness, a four year old startup. MapMyFitness Founding CEO Robin Thurston will remain on the company’s board of directors and will lead the company’s product and development teams.

Jalichandra… → Read More

November 3rd, 2010

2010 State Of The Blogosphere: Facebook And Twitter Drive The Most Traffic (Slides)

Earlier today, Technorati CEO Richard Jalichandra gave his annual State of The Blogosphere presentation at the ad:tech conference. Technorati will be blogging about the findings over the next few days, which is based on a survey of 7,200 bloggers. But we have the full slide presentation after the jump.

Some key takeaways: → Read More

October 19th, 2009

2009 State Of The Blogosphere: The Full Video From BlogWorld

Technorati released the first installment of its 2009 State of the Blogosphere report today – the rest will follow over the course of this week. Last week CEO Richard Jalichandra showed highlights from the report at BlogWorld in Las Vegas.

We posted the full powerpoint presentation from that talk. And now we have the 47 minute video of his presentation as well.

The video is below, along with the… → Read More

October 16th, 2009

2009 State Of The Blogosphere: The Full BlogWorld Presentation

Technorati CEO Richard Jalichandra, fresh off a new funding and site relaunch, is showing some of the highlights from their annual State of the Blogosphere report today at BlogWorld in Las Vegas.

We’ll have a video of his full video presentation shortly. In the meantime, we’re embedding the power point presentation below.

Key points Jalichandra brought up – What’s the no. 1 success metric for a… → Read More

October 14th, 2009

The New Technorati

Technorati relaunched its site tonight, changing and adding key features. Most notable is an expanded and fresher top 100 blogs list, and a new feature that lets authors post their content directly to the site.

In 2007 Technorati redesigned the look and functionality of its home page three times. Here’s the first. And the second. The last change, made under the direction of incoming CEO Richard→ Read More

October 13th, 2009

Technorati Raises Another $2 Million In Venture Capital

Blog search engine (and more recently blog/social network advertising network) Technorati has raised a new round of financing – $2 million from existing investors, including Draper Fisher Jurvetson and Mobius Venture Capital.

This is, the company says, an extension of their Series D round from June 2008, where they raised $7.5 million at a roughly $35 million valuation. The company has raise a… → Read More

July 7th, 2009

Twittorati Will Show You How Awesomely Fascinating Bloggers' Lives Are (Or Not)

As we reported earlier today, media search engine Technorati has succumbed to the Twitter infatuation and is launching Twittorati, a site that shows what Technorati’s top 100 bloggers are tweeting about. Our earlier story indicates that the site is launching tomorrow but perhaps our post sped things up. We had a chance to demo the site with Technorati’s CEO Richard Jalichandra. The site pulls in… → Read More

July 7th, 2009

Technorati To Unveil Twittorati Tomorrow

Twitter! Everyone wants a piece of it. Tomorrow, we’ve heard, blog search engine and ad network Technorati will unveil a new site called Twittorati: “where the blogosphere meets the Twittersphere.”

The site, which we haven’t seen yet, will show what top bloggers are tweeting about, and compare topics to blogosphere trends. The site will also, according to a press release we’ve seen, allow… → Read More

June 30th, 2009

Live Web, Real Time . . . Call It What You Will, It's Gonna Take A While To Get It

This guest post is written by Mary Hodder, the founder Dabble. Prior to Dabble, Hodder consulted for a number of startups, did research at Technorati and wrote her masters thesis at Berkeley focusing on live web search looking at blog data.

Real time search is nothing new. It is a problem we’ve been working on for at least ten years, and we likely will still be trying to solve it ten years from… → Read More

April 26th, 2009

Swine Flu Spreads Panic Over The Web

Earlier today, the U.S. declared a public health emergency over the Swine Flu, after confirming 20 cases of the flu spreading to humans in New York, Ohio, Kansas, Texas and California. More than 80 people have died in Mexico from the disease, which has potentially spread to other countries, including Canada and France. Although Federal officials are urging Americans not to panic about the disease… → Read More

April 2nd, 2009

Technorati Lays Off Another 10 Percent Of Employees

Blog search engine Technorati has laid off close to 10 percent of its staff, or 4 employees in its PR, engineering and general admin areas. The company’s CEO, Richard Jalichandra confirmed the layoffs. He says they were necessary for the company to continue on the path towards profitability. The reduction will leave the company with 37 employees. Technorati suffered an earlier round of layoffs… → Read More

March 9th, 2009

The 50 Media Sites Bloggers Link To The Most

Media search engine Technorati is about to release The Technorati Attention Index, which measures the mainstream media websites with the highest number of blogs linking to them in the past 30 days. Right now it has a blog post with the inaugural list. YouTube takes the top spot with the New York Times, BBC News, CNN.com, and MSN rounding out the top five. Compared to the top non-blog sources on → Read More

February 3rd, 2009

Stake Your Claim? Technorati Opens Goldrush-Inspired Tag Directory

Technorati has just launched a new directory of ‘tag’ pages, offering brief overviews of a variety of tech-related topics. Tag pages range from broad subjects like ‘internet’ to individual companies, with each page offering links to relevant articles, blog posts, user-written summaries, and related topics on Technorati (in some ways the pages are reminiscent of Mahalo’s topical overviews). … → Read More

January 31st, 2009

Pew Pulling at Straws to Measure the Blogosphere

Pew Research Center’s Project for Excellence in Journalism unveiled a new index yesterday that traces blogs and social networking sites. To be honest, it doesn’t say a whole lot that we don’t already know.

The New Media Index’s first report states “From the preparations to the swearing-in to the music, President Barack Obama’s inauguration was by far and away the dominant subject debated and… → Read More

December 16th, 2008

Twingly Debuts BlogRank, Guess Who Leads The Top 100

Twingly, the social blog search engine that prides itself in being completely spam-free, has launched BlogRank as a way to identify the 100 most important blogs in 12 different languages based on a proprietary ranking system. It’s very similar to what Technorati has been trying to achieve with their authority ranking, i.e. creating a Google PageRank for blogs.

The biggest difference is that… → Read More

October 15th, 2008

Technorati Acquires AdEngage Advertising Network

San Francisco based Technorati has acquired AdEngage, a twelve person advertising network based in Los Angeles, in an all stock transaction. The AdEngage platform will remain a free standing, branded service, and Technorati will also launch a version of the platform under its new Technorati Media brand. The size of the transaction is not being disclosed.

This follows Technorati’s August → Read More

September 24th, 2008

State of The Blogosphere: The More You Post, The Higher You Rank

All week, Technorati is releasing data from its 2008 State of the Blogosphere report. On Monday, Technorati told us that bloggers only need 100,000 visitors a month to make $75,000 a year (yeah, right). Today, it offers up something more believable: the more you post, the higher you are likely to rank on Technorati.

Blogging is a volume game. The more you post, the more chances there are that… → Read More

September 22nd, 2008

State Of The Blogosphere: Get To 100K Uniques, Make $75K/year

Technorati, the blog search engine, put out Part I of its sporadic (now-annual?) State of the Blogosphere report. This year, it conducted a random survey of 1,079 random bloggers (a statistically significant sample) to paint a more detailed picture of just who exactly is out there blogging. Technorati has indexed a total of 133 million blogs since 2002. In terms of how many are active, 7.5… → Read More

August 26th, 2008

Technorati Acquires BlogCritics, Gets Into Content Game

Technorati continues to redefine itself under CEO Richard Jalichandra, who joined the company in October 2007. In June they launched Technorati Media, a blog advertising network.

Today they are announcing the acquisition of Blogcritics, a six year old blog network that we first wrote about in 2005. The price, which was all cash, is not being disclosed but our guess is that it is in the $1… → Read More

June 17th, 2008

Technorati Launches Blog Ad Network, Technorati Media

Blog-focused advertising networks are all the rage right now, with both Federated Media and Glam pulling down big valuation financing rounds in the last few months based on very early growth metrics. Other startups, like Six Apart, have launched their own blog advertising networks as well. As we predicted, Technorati now joins them with the launch of Technorati Media later this morning (the site… → Read More

June 13th, 2008

Technorati Confirms New Financing; New Business Focus Coming

Blog search engine Technorati, which was simultaneously pitching a sale through Montgomery & Co. as well as a new venture round, raised $7.5 million in a fourth round of financing according to a regulatory filing. Investors include Draper Fisher Jurvetson, Mobius Venture Capital and FG Incubation. I spoke with Technorati CEO Richard Jalichandra this evening, who confirms that a venture round… → Read More

June 1st, 2008

Technorati Founder Dave Sifry Takes On Travel Guide Industry

Technorati founder Dave Sifry, who left the company a little over a year ago, is launching a new company called Offbeat Guides this morning into private beta. Sifry’s blog post on the launch is here. Think Lonely Planet travel guides, except they are created on the fly from Internet data sources, customized to you personally and then delivered via PDF instantly or (a color printed version)… → Read More

April 18th, 2008

Secret Merger Talks Between Technorati And b5media Blow Up

Blog search engine Technorati was days away from merging with blog network b5media when the whole deal blew up earlier this week, according to a source familiar with the negotiations. Technorati has been searching for a new strategy ever since it appointed CEO Richard Jalichandra last October. It was recently trying to raise an additional round of financing, and pitching venture capitalists that… → Read More

March 17th, 2008

Blogger & Podcaster Magazine To Launch Blog Advertising Network, Provide Health Care To Solo Bloggers

Trade magazine Blogger & Podcaster Magazine is expanding into advertising with their own blog advertising network. The Blogger & Podcaster Network (BPN) will target “the B,C,D & E listers who have smaller and often more niche audiences.” Blogger & Podcaster have retained investment bank The Riderwood Group to obtain expansion funding for the network. Those signing up to… → Read More

March 6th, 2008

Federated Media Weighing Its Options

CNET is reporting that tech-focused advertising network Federated Media (which sells advertising on our behalf) is looking for a new round of financing. CNET is basing this partially on our previous report that they hired investment bank Savvian to represent them after they turned down a $100 million acquisition offer, plus a new source that says the company is looking at term sheets now. From… → Read More

February 29th, 2008

Technorati To Launch Blogger Advertising Network

Through a variety of sources we’ve confirmed that Technorati is making plans for a major shift in its going forward strategy, and is also considering a number of corporate development transactions. First, they’ve been pitching venture capitalists on another round of financing. That’s not surprising – their last round, $10.5 million, was in June 2006. The company has raised… → Read More

January 27th, 2008

Sifry Launches "Web Hot Or Not?"

Former Technorati CEO David Sifry has launched Web Hot or Not?, a Hot or Not site for websites. Sifry left Technorati in August 2007. For the one person reading this who doesn’t know how Hot or Not style sites work, the site presents a website which must be scored between 1 or 10, 1 being not, 10 being hot. MG Seigler writes that “Quite frankly I’m shocked it has taken this long… → Read More

January 23rd, 2008

Sweden's Twingly To Launch Europe-Focused Blog Search Engine

At first glance, blog search as a category is oversaturated. Ok, at second glance, too. Not only did Google enter the market directly in late 2005, they’ve also increased the rate that they index blogs and other regularly updated sites for core Google search. TechCrunch, for example, is now indexed multiple times per day by Google, and new posts are often available in a normal Google search… → Read More

January 4th, 2008

Technorati Makes Changes To Blog Rankings. Big Hit For No. 1 Engadget

Technorati made changes this week to the way it counts inbound links for purposes of determining its blog rankings. This had some effect on the Technorati 100 list. Technorati was previously counting all links made to blogs on a given domain. So links to, for example, chinese.engadget.com were also counting towards engadet.com, even though they are separate blogs. They are no longer counting these… → Read More