January 31st, 2008

Cornerworld Acquires Sway For $30 Million

Cornerworld has acquired social media marketing company Sway Inc for $30 million. The OTC listed Cornerworld is a relatively unknown social service provider that “combines social networking, content-sharing and business management tools to enable independent people to profit from their original digital works;” a full profile from DemoFall 07 can be found here. Sway offers a central control platform for administering marketing campaigns across social media and “multiple web 2.0 platforms.” Their key products offer customers real-time results tracking across HTML e-mail, podcasts, video syndication, RSS and SMS mobile phone text messaging. Update: The deal was terminated on May 1, 2008. CrunchBase Information Cornerworld Sway Information provided by CrunchBase → Read More

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