Southwest Airlines, of Kevin Smith fame, has partnered with Apple to create an in-flight entertainment download store called InAirtainment. Users would connect to the Internet via in-flight Wi-Fi, then download music, movies, and TV shows. Southwest gets a small percentage of the fee. → Read More
The mobile check-in is not just a way to tell your friends where you are via FourSquare or Facebook Places, it is a marketing opportunity. Southwest Airlines is combining Facebook Places and charitable giving to the Make-A-Wish Foundation to encourage travelers to check into Southwest when they get to the airport.
From now through Christmas, Southwest Airlines will make a $1 donation in the form… → Read More
Southwest Airlines announced today that it would be testing a satellite-based in-flight Wi-Fi system on one of its flights with the service to go live next Monday. Three other planes are to be equipped by next month, says SWA. But the service will remain in beta for several months. → Read More
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