Last summer, word started to trickle out about a young, stealth startup called RelateIQ that was rumored to be one of the more ambitious players among the new (and expanding) class of Big Data startups. Adam Evans and Steve Loughlin had founded RelateIQ the summer before to tackle some enduring problems in the way we manage our professional relationships — the same ones that led to the birth of … → Read More
As Jon Ferrara what he thinks of today’s CRM software, and he’ll tell you, patently, that it sucks. Ferrara is the co-founder and former CEO of GoldMine, one of the pioneers of customer relationship management and salesforce automation software back in the ’90s. He sold GoldMine in the ’00s for $100+ million, but returned to the game in 2009 based on the belief that CRM was still broken.
Thanks to increasingly powerful mobile and web technologies, people can work from practically anywhere. One eCommerce startup, the Utah-based Needle, sees a big opportunity for this mobile, remote, and telecommuting workforce to change the way businesses connect with their customers and influence the way consumers make purchasing decisions. Rather than relying on customer service reps stuffed into… → Read More
There are few aspects of growing a business that are easy. But when you think about the big picture, one of the most significant challenges — besides hiring attractive, productive interns — is customer acquisition. Not every business scales like Facebook; many have to fight tooth-and-nail for every client, sell their firstborn, do whatever it takes. And once those customers are on board, the… → Read More
With the continued success of Twitter and other social networking tools, any criticism (or praise) of products and companies is becoming increasingly public. Finding a way to manage these external communications in the internal decision-making process is an ongoing challenge for many businesses. Today, in an effort to help marketers and community managers better deal with such outside… → Read More