October 24th, 2011

Amazon’s Online Drugstore Soap.com Adds Groceries To The List

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Amazon-owned Quidsi has tackled diapers, drugstore items, pet supplies and toys in its empire of retail verticals. And today, Quidsi’s Soap.com is adding groceries to the list, with a new category for non-perishable food items.

For background, Quidsi launched with Diapers.com, which quickly became the biggest seller of diapers online. Last year, it expanded into drugstore items with Soap.com→ Read More

November 8th, 2010

Confirmed: Amazon Spends $545 Million On Diapers.com Parent Quidsi

Amazon.com has just announced that it has reached an agreement to acquire Quidsi, which operates ecommerce sites Diapers.com, Soap.com and BeautyBar.com. The acquisition news first broke over the weekend by Fortune’s Dan Primack, who pegged the purchase price at $540 million.

Primack wasn’t that far off – Amazon says it will acquire all of the outstanding shares of Quidsi for approximately $500… → Read More

July 15th, 2010

Soap.com Launches – "No Lines. No Heavy Bags. No Driving."

Drugstore.com, Alice.com and other online retailers of everyday essentials, a new challenger with a short, pretty dotcom name just hit the Web. The founders of Diapers.com this morning formally launched Soap.com, a new ecommerce site that enables people to buy household necessities, skin and hair care products and whatnot at competitive prices.

We reported that the site was due for launch last… → Read More

June 3rd, 2010

The Founders Behind Diapers.com Launch Soap.com: "All The Robots Are In Place"

Marc Lore and Vinit Bharara have figured out a formula for selling low-margin goods online and shipping them overnight to customers. The two entrepreneurs have built Diapers.com into the largest seller of diapers and other baby products on the Web. Diapers.com is on track to bring in $300 million in revenues this year. Now the two are getting ready to launch a new e-commerce site, Soap.com.→ Read More