Snapchat Our Story

  • Stream (What It Feels Like To Be At) The World Cup On Snapchat

    Stream (What It Feels Like To Be At) The World Cup On Snapchat

    You can watch the World Cup final game on ESPN or Univision, but Snapchat is transporting all its users to Brazil today through clips of people celebrating in the streets or cheering from the stadium. With thisĀ bold test of its new collaborative Our Story feature, people in Rio De Janeiro can submit snaps to Riolive2014 which are curated by Snapchat into a feed anyone around the world can… Read More

  • Snapchat Snags Facebook’s Mike Randall As Monetization VP

    Snapchat Snags Facebook’s Mike Randall As Monetization VP

    Facebook may be stealing Snapchat’s features, but Snapchat is stealing Facebook’s employees, including a new one who could help it begin to make money. TechCrunch has learned that Snapchat has just signed Mike Randall, the Global Director of Facebook’s Preferred Marketing Developer program, as its new VP Of Business And Marketing Partnerships. Read More

  • Snapchat’s “Our Story” Is A Genius, Collaborative Reinvention Of The Livestream

    Snapchat’s “Our Story” Is A Genius, Collaborative Reinvention Of The Livestream

    What does it feel like to be a massive music festival? Nothing like a glossy livestream of the mainstage. Much more like Snapchat’s new Our Story feature, a curated channel of user submitted photos of videos from all around a big event. I was there last night at Vegas’ Electric Daisy Carnival, an 140,000-person dance music festival where Snapchat piloted Our Story. I can vouch that… Read More