Facebook has become the most popular social network in France, according to the latest figures from comScore. Social networking had a banner year in France, with a 45 percent increase in unique visitors. In Europe as a whole, 211 million (roughly three fourths of total internet users) visited social networking sites.
After Facebook launched a French language interface in February of 2008, the… → Read More
Is MySpace worth $3 billion, or $20 billion? It depends on how you value a user. It’s time to start comparing the big global social networks on something other than unique visitors and page views. I believe an effective way to value a particular user is based on the average Internet advertising spend per person in the country they live in. The higher the spend, the more value the social… → Read More