Social shopping site, Shopcade, is introducing a new feature today that will reward its most active or, more precisely, its most influential users. Yes, folks, this is another attempt to turn social capital into something more material.
Building on the startup’s recently introduced gamification features which include a ‘Trendsetter Score’ awarded to each user — a sort of ‘Klout for shopping’… → Read More
Shopcade’s platform lets people earn rewards for recommending products to Facebook friends. So far so simple, and not entirely original. What’s more interesting is that it’s moving fast to scale up in the US out of its European base in London and allowing users to get rewards as points redeemable as offers from merchants. This includes digital goods likes music from iTunes.