sensor tower

  • Weekends Are The Best Time To Promote Most Apps, Study Finds

    Weekends Are The Best Time To Promote Most Apps, Study Finds

    According to a new report released today, the best time for mobile application developers to promote or launch a new application across a number of categories tends to be on a weekend, as it turns out. In fact, even if you do well with a weekday release in terms of download numbers, the weekend may be the better time to run an ad campaign that promotes purchases, the report found. This… Read More

  • Sensor Tower Raises $1M To Help Mobile Developers Improve Their App Store Presence

    Sensor Tower Raises $1M To Help Mobile Developers Improve Their App Store Presence

    As Google Play and Apple’s iOS stores have become crowded with north of 1 million apps, it’s no longer practical to try and climb the overall top rankings for most developers. That’s why a series of startups focusing on search engine or app store optimization have emerged. They try and help apps that might practically not have a chance or the capital to break into the top of… Read More