• Apple, The Hyperion Ion Cannon And Why Future iPhones Could Have A Sapphire Screen

    Apple, The Hyperion Ion Cannon And Why Future iPhones Could Have A Sapphire Screen

    Late last week we published a piece about why Apple would want to build a factory to manufacture sapphire crystal, and why it might want to own over $570M worth of that production up front. Today, by connecting a few more dots, we can piece together how it could overcome the pricing and production volume barriers in order to use the material in smartphone screens. Let’s start back in… Read More

  • Why Apple Bought $578M Worth Of Sapphire In Advance

    Why Apple Bought $578M Worth Of Sapphire In Advance

    Apple is building a manufacturing plant in Arizona that will be used by GT Advanced Technologies to make sapphire crystals for use in its products. Apple currently uses sapphire in its home buttons and camera lens covers, but several details about the material itself and the nature of its deal with GT indicate that it could be expanding its interests in the hard crystalline substance over the… Read More

  • MB&F HM2 SV Final Edition Watches Hands-On

    The original HM2 SV was limited to only 25 pieces. That is a really low amount given how popular the watch was – and it was popular for good reason. The Sapphire Vision offered not only unparalleled views of the movement, but also created a totally new looking surface for a watch that spoke all too well the language of love for watch nerds. So for the last pieces in the HM2 collection… Read More

  • MB&F HM2 Final Edition Watches

    The MB&F Horological Machine Number 2 has enjoyed a really rich life. The ‘wrist rectangle’ is now going into its final limited edition production with two new models. These are the HM2 Black SV and Red SV. “SV” stands for Sapphire Vision. The whole point of the Sapphire Vision watch was the massive sapphire crystal that made up the front plate of the piece. The… Read More

  • More Hands-On With Million Dollar Ulysse Nardin Watch

    I previously wrote about the Royal Blue Tourbillon here (where you can get more technical details). The timepieces is a statement-making watch for both the wearer and Ulysse Nardin as a brand. Without trying to piss off Ulysse Nardin, I am going to go out on a limb and suggest that this watch doesn’t need to cost a million dollars for Ulysse Nardin to make a profit. Instead, it is a… Read More

  • The Sapphire 5970 4G Toxic Edition is the fastest video card on Planet Earth

    Damn you, Sapphire. Three weeks ago I bought your vanilla Radeon 5970, and now you release the Radeon 5970 4G TOXIC Edition? What a load of bunk. Fastest video card on the planet, you say? Well I say FE$%Fxtgredth. Read More