Roost

  • Roost Takes On Twitter, RSS With A Platform For Web-Based Push Notifications

    Roost Takes On Twitter, RSS With A Platform For Web-Based Push Notifications

    A new Y Combinator-backed startup called Roost wants to succeed where RSS readers perhaps failed with the introduction of a new service that lets consumers subscribe to websites using browser-based push notifications. However, unlike a browser plug-in system such as PageMonitor, for example, Roost is based on an upcoming standard for web push, which is built into Safari and is coming soon… Read More

  • VerticalResponse Buys Social Media Marketing Technology Startup Roost

    VerticalResponse Buys Social Media Marketing Technology Startup Roost

    VerticalResponse, which provides self-service digital marketing solutions, has acquired Roost, a privately held social media marketing technology company based in San Francisco. Financial terms of the deal were not disclosed. Read More

  • Roost Reinvents Itself As A Super-Easy Social Media Manager For Local Businesses

    Roost Reinvents Itself As A Super-Easy Social Media Manager For Local Businesses

    The real estate bust wasn’t kind to Roost, which started out as a real estate search engine. But CEO Alex Chang took the $8 million he raised in late 2008 and convinced his investors to back him down a completely different path: a service for creating and managing social media marketing campaigns for local businesses. Roost relaunched in the middle of last year, first going after the… Read More

  • Real Estate Search Engine Roost Closes An $8 Million B Round

    Real Estate Search Engine Roost Closes An $8 Million B Round

    The economy is in the hole, and real estate is in an even deeper hole. What better time to invest in a real estate search engine? Shasta Ventures just led an $8 million series B financing in Roost, a real-estate search engine that is grabbing data from MLS listings (actually from something called the IDX, or Internet Data Exchange, which is a close proxy to MLS listings). As a result… Read More

  • How Accurate Are Listings On Real Estate Sites?

    How Accurate Are Listings On Real Estate Sites?


    Earlier this week in a post comparing real estate sites Trulia and Zillow, I suggested that the most important success factor for these sites is how comprehensive they are. The more listings the better because home buyers want to go to one place to find every home on the market. They want a single dashboard from which they can filter down the choices. But just how comprehensive are these… Read More

  • Redfin Continues To Shrink The Real Estate Market

    Venture capitalist Josh Kopelman has stated that he likes startups that shrink markets – “We love investing in technologies and business models that are able to shrink existing markets. If your company can take $5 of revenue from a competitor for every $1 you earn – let’s talk!” And while he isn’t an investor in Seattle-based real estate startup Redfin… Read More

  • Real-Estate Search Engine Roost Launches With Full MLS Listings

    Real-Estate Search Engine Roost Launches With Full MLS Listings

    Just when you thought the real-estate bubble had burst and the economy was going to hell, here comes another real-estate search engine. Today we see the launch of Roost, a real-estate site inspired by the lean look and feel of travel search engine Kayak. In fact, two of Roost’s board members and lead investors from General Catalyst Partners are also on the board of Kayak. Roost… Read More