Ford is unusual in that it performs best when thinking like a startup, something it appears to have taken to heart recently, EV delays notwithstanding.
If you build a truly great product, people will happily pay for it. Just check out how well Apple and Tesla have done.
The full power of emerging technology cannot be realized without a diverse set of imaginations to fuel it.
Product managers for software have a pretty thankless job — figuring out which features to put into a development sprint, how to prioritize what the developers work on and collecting requirement
If you haven’t found a technical co-founder or freelancer to build your MVP, here are four principles that will help in the meantime.
Product research generally involves determining whether an idea for a new product might be successful and how to best develop and sell that product. It’s a straightforward process, in theory, bu
In order to design, build and maintain a product that meets changing customer demands, companies need a mechanism that provides unbiased insights from people that represent them.
The company launched its tool in March that help e-commerce stores and brands increase their revenue using pricing, products and trends data from other companies.
If your IVP is your presentation of unbaked pepperoni pizza, your MVP is when you present a can of sauce, a package of cheese, a Slim Jim and a pencil sketch of an oven.
Developing new packaged foods and consumer goods can take a couple years as companies research, prototype and test products. In a society that runs on social media, however, people expect to see trend
Pragmatic customers are being forced to adopt because they are under duress. It is not that they buy into the vision of software eating the world. It is because their very own lunches are being eate
Any startup that hopes to build a direct connection with its customers should consider recruiting a group of users who will share their experiences, insights and advice.
For me, the last six months has shown that people are resilient, and that when faced with a common threat or the need to suddenly rethink everything they might know, we quickly rise to the occasion.
Machine learning models for predicting behavior will need to change, and companies should take a proactive approach to leveraging new technology that can help with these fluctuations.
A customer advisory board (CAB) can be an invaluable resource for startups, but many founders struggle with putting together the right group of advisors and how to incentivize them. At our TechCrunch
As an early-stage investor, Floodgate’s Ann Miura-Ko looks for two breakthroughs in order to invest in a startup: The first happens in the value-seeking stage of a startup’s journey and th
In a field where the laboratory notebook is still considered the state of the art, it’s no wonder a company like Benchling, which provides software for managing life sciences research, was able
Startup Join wants to modernize the back office for an industry that’s everywhere, but maybe not top of mind, especially when it comes to project management software: Commercial construction. Th
Hansel, an India-based startup that enables more agile product development inside companies, has pulled in $4 million as it seeks to expand its business to the U.S.. The startup was founded in 2015 an
One of the truisms of software business strategy is that services is bad business; heck, we’ve also said it. The reason, put bluntly, is that it’s a business with low margins and is not as scalab
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