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Benchmark-backed Optimizely confirms it has laid off 15% of staff

Optimizely, a San Francisco-based startup that popularized the concept of A/B testing, has laid off 15% of its staff, the company confirmed in a statement to TechCrunch. The layoff impacts around 60 p

Founder Stories: The Struggle of Entrepreneurship Is An A/B Test

It’s cliché to point out that most overnight successes in technology actually take years of work, yet in the case of Optimizely, we have yet another example of such a phenomenon. Earlier this y