August 20th, 2012

Thinking Outside The Scoble: PeerIndex To Offer Seedcamp Startups Free Influencer Marketing

Screen Shot 2012-08-19 at 16.43.13

“If only we could get Scoble to sign up, all our problems will be over” — unnamed entrepreneur.

As a fledgling startup, reaching the most influential users or customers, as early as possible, is the Holy Grail of traction (which also explains why it’s the kind of thing that keeps CEOs up at night). But finding and targeting those influencers, and persuading them to actually try out your new… → Read More

July 19th, 2012

PeerIndex Hires Former Klout VP To Scale Up, And Cash In On Influencer Boom

garthhead

PeerIndex, the Klout-like influencer ranking startup which this year picked up a $3 Million Series A round, is beefing up its team and scaling up operations. Specifically, it’s hired Garth Holsinger, Klout’s ex-VP of Sales and Business Development, to help accelerate their marketing and partnerships. This makes for a significant move, especially since they’ve lured him away from the very agency… → Read More

March 19th, 2012

PeerIndex Picks Up $3 Million To Win Friends And Influence People (And Beat Klout)

PeerIndex list

Whether you subscribe to the idea of social influence or not, services that mark — or try to mark — it are continuing to pick up momentum, and the latest example of that is PeerIndex, the UK-based social influence marketing platform, picking up a $3 million round of funding from a group of angel and private equity investors.

The Series A round was led by Antrak Capital with participation from… → Read More

June 22nd, 2011

PeerIndex meets recruitment? Labels.io introduces its own social authority scores

Labels.io, the recruitment startup that wants to simplify the resume, has surfaced its social authority algorithm through the introduction of a Labels Weight score on user profiles.

Perhaps similar to PeerIndex or Klout, the Labels Weight attempts to measure a job candidate’s “online professional authority” by measuring the impact of their social web activity – Twitter, Facebook, Linkedin and the… → Read More

June 8th, 2011

Do you know who I am? – MarketMeSuite adds PeerIndex to its social media dashboard

MarketMeSuite is partnering with PeerIndex to integrate influence rankings into its social media dashboard. Through the partnership, MarketMeSuite users will be able to utilise PeerIndex’s topic-specific “social media rankings” in order to identify influencers and experts in the markets that they are targeting.

So, for example, if you’re pitching something technology-based (or perhaps coffee)… → Read More

December 7th, 2010

Who needs Whuffie – What's your PeerIndex at Le Web?

Who are the superstars of this year’s LeWeb? We’ll it’s hard to pick from the pretty awesome line-up. However, one startup has attempted to sift the list, coming up with the top 10 “titans of LeWeb”. PeerIndex has a technology similar in some respects to Klout to do this.

However, more interestingly they are now pulling together a Twitter list of the top 200 attendees here. This you’ll be able… → Read More

April 15th, 2010

PeerIndex plans to build a DNA profile of your expertise

Viewsflow appeared in the last few months as a sort of high-brow filtering mechanism for Twitter users. It’s majored on finding the best people who tweet about Peak Oil, or China’s economy, for instance. It’s been producing quite a nice little daily newsletter full of the kinds of links you’d expect more from an editor on The Economist or The Atlantic Monthly. And that’s precisely the point. If… → Read More

April 15th, 2010

PeerIndex Plots A DNA Profile Of Your Expertise

Viewsflow appeared in the last few months as a sort of high-brow filtering mechanism for Twitter users. It’s majored on finding the best people who tweet about Peak Oil, or China’s economy, for instance. It’s been producing quite a nice little daily newsletter full of the kinds of links you’d expect more from an editor on The Economist or The Atlantic Monthly. And that’s precisely the point. If… → Read More