November 1st, 2007

Checkmate? MySpace, Bebo and SixApart To Join Google OpenSocial (confirmed)

Google may have just come out of nowhere and checkmated Facebook in the social networking power struggle. MySpace and Six Apart will announce that they are joining Google’s OpenSocial initiative. Silicon Alley Insider reported the MySpace rumor earlier today. We’ve confirmed that from an independent source, as well as the fact that Six Apart is joining. Per the update below, Google has… → Read More

October 30th, 2007

Details Revealed: Google OpenSocial To Launch Thursday

Details emerged today on Google’s broad social networking ambitions, first reported here in late September, with a follow up earlier this week. The new project, called OpenSocial (URL will go live on Thursday), goes well beyond what we’ve previously reported. It is a set of common APIs that application developers can use to create applications that work on any social networks (called… → Read More

October 9th, 2007

More Information On Google's Social Networking Plans

Business Week has a long article expanding on the Google Social Nework Platform story we wrote about last month. Key facts from the article: Orkut is 1/4 the size of MySpace (Comscore shows a much closer race), but they’ve recently taken the lead in the Asia/Pacific region. Orkut is also very strong in Latin America, with double the traffic of MySpace and Facebook combined. Business Week… → Read More

August 24th, 2007

Orkut Redesign. Borrrrrring

When I wrote about the upcoming Orkut redesign yesterday I was hoping for something a little more…I don’t know. Inspiring? Instead we get new icons and rounded corners. I’d love to hear what some of the designers out there think about Orkut. The new look for the second biggest social network on the planet is below. Here’s the old version. I’m underwhelmed. → Read More

August 24th, 2007

Is Orkut A Social Networking Heavyweight? Comscore Says Yes.

The upcoming Orkut redesign prompted us to check out Orkut’s page view numbers according to Comscore. U.S. Comscore data shows, as expected, barely a blip from Orkut (Facebook shown for comparison). Orkut has 425 million monthly page views compared to 15 billion for Facebook: But, wow, take a look at the worldwide Comscore numbers – Facebook doubles to 31 billion monthly page views… → Read More

August 24th, 2007

Google Teases Us, Promises A New Orkut

We rarely mention Google’s three year old social network Orkut these days. Except to point out down time or flawed Alexa stats that suggest it is bigger than MySpace. But now some real news. Take a good look at that screen shot because Google is promising an “updated look” for the site. They are staging this to users in batches, so it may take a while to make its way to you. → Read More

December 29th, 2006

Google's Orkut Down For 13+ Hours

Google’s Orkut social network, which has been having a bit of a renaissance this year, has been down for the last thirteen hours as of 2 am PST. It’s unlikely this is an upgrade given the amount of time the site has been offline. This just isn’t Google’s day. Update: Orkut is back online now, after 22 hours of down time. → Read More

November 1st, 2006

Orkut Bigger Than MySpace? Ok, Maybe Not

Google’s Orkut has been steadily rising on the Alexa charts, and for the first time today overtook MySpace in total page views. Since all of the other indicators suggest that MySpace is still significantly bigger than Orkut, we took a look at the Comscore data, which tells a different story than Alexa. Comscore September numbers (October will be out in a couple of weeks) say that MySpace is… → Read More