online video

  • First Legal Streaming Super Bowl A Success, But Audience Still Denied The Real Show

    First Legal Streaming Super Bowl A Success, But Audience Still Denied The Real Show

    Lately, we’ve been seeing more and more big television events come with an online streaming counterpart. Big sporting and televised events are showing up online, with the 2010 Olympics seeming to be one of the first big global events where both viewers and media publicly recognized the power and potential of carrying an event like that online. For the first time ever, the Super Bowl… Read More

  • How People Watch TV Online And Off

    How People Watch TV Online And Off

    At this point, video is just a regular part of the web. But how is it gaining on regular TV watching. Just in terms of audience reach, Nielsen estimates that almost 145 million people watch video online in the U.S., compared to about 290 million who watch traditional TV. So the penetration of online video is already about half of the overall TV-watching population. For all the video people… Read More

  • 12 Things That Won’t Happen In Online Video in 2012

    12 Things That Won’t Happen In Online Video in 2012

    There are no shortages of “predictions” articles, here I look at a dozen things that won’t happen in the world of online video in 2012, even though they should. 1)    We Will Have Standards and Definitions (No, we won’t) By the end of 2011, the online video industry didn’t yet have a common definition and standard for a video view.  It also wasn’t sure… Read More

  • Blip.tv Just Raised $6 Million, But Where Is The Audience?

    Blip.tv Just Raised $6 Million, But Where Is The Audience?

    Blip Networks, which operates Blip.tv, is raising more money. According to an SEC filing, the New York City company sold $6 million worth of stock beginning on December 22, 2011 in an offering that could expand to as much as $11.1 million. Presumably, this is part of a Series D offering, since Blip raised a $10 million Series C in May, 2010, almost 18 months ago. Blip is trying to become… Read More

  • Is Video The New Software?

    Is Video The New Software?

    VC (TechCrunch contributor) Mark Suster published an article on his personal blog about one of his portfolio companies, Maker Studios.  Other players in that space include The Collective and Fullscreen. While Mark is clearly rationalizing his investment, his reasoning is worth understanding. However, I could not help but wonder if one of the excerpts in this piece will make any difference… Read More

  • People Spend Twice As Much Time On Netflix Than On Hulu

    People Spend Twice As Much Time On Netflix Than On Hulu

    Netflix and Hulu are the two leading video streaming services on the Web when it comes to mainstream TV shows and movies. More people watch Netflix online than Hulu, and have since about 18 months ago. In November, 2011, comScore estimates that Netflix.com attracted 26.6 million unique visitors, versus 20.2 million for Hulu But a better metric to compare the two is how much time people… Read More

  • TweetVid Wesbite Demo

    Twitvid Transforms Itself From Video Repository To Social Destination

    Up until now, Twitvid has been the largest repository of videos on Twitter other than YouTube. It’s essentially been the TwitPic of video, and it’s done a good job with 40 million video views per month and 12 million unique visitors. But people mostly come to Twitvid from social links, they don’t stick around. CEO Mo Al Adham wants to change that by turning Twitvid into a… Read More

  • Why Haven’t We Seen A Rollup Yet in Online Video?

    Why Haven’t We Seen A Rollup Yet in Online Video?

    Online video is booming and the are tons of small video companies across production, advertising, distribution, and technology.  Yet we have yet to see a serious attempt to roll up the industry.  The reasons, I submit, boil down to egos and greed. What is a Rollup? Historically, large private equity firms have “rolled up” various small companies in a given market through mergers… Read More

  • Online Video Ad Budgets Expected To Rise Sharply In 2012

    Online Video Ad Budgets Expected To Rise Sharply In 2012

    Here’s some good news for web video publishers and producers. Online video advertising budgets are expected to jump sharply in 2012. Brand advertisers who purchased online video ads this year are projected to spend 47 percent more next year. These numbers were released this morning in the second annual “Video State of the Industry Survey” by Adap.tv and Digiday. For… Read More

  • Livestream Refreshes Video Service: “Viewers Can Rewind While Its Live”

    Livestream Refreshes Video Service: “Viewers Can Rewind While Its Live”

    Livestream is unveiling a major upgrade to its live video service today. It won’t be fully rolled out until December, but you can see a preview of it here or watch the video below. The new player brings a few firsts to live video: an adaptive bitrate which can adjust dynamically based on the viewers bandwidth up to HD quality (720p); an instant playback DVR feature; a live blogging… Read More

  • Back To School: Hulu Serves More Than One Billion Video Ads In September

    Back To School: Hulu Serves More Than One Billion Video Ads In September

    comScore’s online video stats for September are in, and in today’s non-news, Google Sites again ranks as the number one source of online video views. Google Sites, which derives most of its traffic from YouTube, served 18.6 billion videos in September, which made up 47 percent of the 39.8 billion videos viewed on the Web last month. What’s more, Microsoft Sites and Viacom… Read More