June 13th, 2011

Microsoft NUAds: Engage With Xbox Kinect Game Ads Through Voice, Gestures

Last week, Microsoft filed for an interesting U.S. trademark for ‘NUADS’, describing it as:

Advertising services, namely, promoting and marketing the goods and services of others through online interactive video games by enabling consumers to interact with third-party advertising content through voice or body gestures via computer game console and sensor devices. → Read More