It was over a year ago that Nokia and Microsoft announced their partnership to make Windows Phone the primary operating system for Nokia’s smartphones. But the real test in the consumer market starts now, the first full year of Nokia selling its new handsets, with a portfolio of four models shipping in a range of markets, including China.
Stephen Elop, the CEO of Nokia, is all too aware of the challenge ahead. Although his company is still the world’s biggest handset maker, its leadership is now much more narrow, at 23 percent, according to Gartner. And its fightback strategy on Windows Phone is effectively starting from scratch: Windows Phone accounted for only 1.9 percent of smartphones sold in Q4 2011, a decline on the 3.4 percent it took in the same quarter in 2010.
We got a chance to sit down with Elop earlier today, in a meeting room at the top of Nokia’s ginormous MWC stand, to talk about some of the challenges and opportunities the company is facing up ahead, and how its news this week will play into that: → Read More
I’ve been mulling this concept over for a long while and it took Josh Helfferich’s single image to bring the concept into sharp focus. My thesis (and you won’t like this) is that every major “flagship” phone in the Western market is now made in the same mold, with the same trade dress, with one goal in mind: to fool the casual observer into thinking that everything is an iPhone. While you can argue on the outliers, the truth is right there. Every major phone released in the past four years has cleaved to this design for dear life. The trend began, popularly, with the Nokia 5800 (some would argue that Meizu M8 was the first) and hasn’t stopped since.
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If my Mom asked me what smartphone to buy right this second, I’d tell her to wait — wait until the Nokia Lumia 900 is released. It’s that good. Windows Phone 7 is that good. It’s faster and more idiot-proof than Android and presents core functions like phone calling and messaging better than iOS. Windows Phone is, in my humble opinion, a fantastic product.
Nokia has had a rough decade. Trouble started in the States where the company continued to pump budget phones into a market that went upscale. They were an early entrant in the smartphone race, but didn’t curate a developer-friendly ecosystem as quickly as others. They were down, out, and looking dead in the water. Then Microsoft floated by and threw out a life preserver worth $250 million. Now, after just one quarter, Nokia is the top dog of the third most popular smartphone platform. That’s a great spot to be in. → Read More
Nokia isn’t all that great with teasers. In August the company posted a teaser for the newest version of Symbian which just so happened to include the release date in it. Today, the teaser (at least) doesn’t give away the name of the product or anything huge like that, but it’s pretty clear what Nokia is hyping right here.
Obviously the big news here is some form of camera technology. We’re promised pure detail, pure depth, and pure definition — all in all, a pure view. → Read More
Ah, so close yet so far. Nokia’s new flagship Lumia 900 handset was on display here at CES 2012, and though we couldn’t quite get our hands on it, we did the next best thing — we shot some video.
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