Digital media company and ad sales platform Ziff Davis is expanding its network of properties even further with the purchase of NetShelter’s display advertising business, a well-placed source has informed us. The source couldn’t share exact terms of the deal, but did reveal that InPowered, the product which NetShelter focused on and eventually essentially rebranded to last November, will be split… → Read More
Nearly a year ago, tech blog advertising network NetShelter announced InPowered, a service that helped brands promote positive content about their products. In the months since, CEO Peyman Nilforoush (who co-founded the company with his brother Pirouz) said the company was becoming increasingly focused on InPowered. Now the shift seems to be complete, with the company taking the InPowered… → Read More
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